How Well Are Austin Students Matched For the Job Market?

  Throngs of college students in Austin have headed back to classes – but are they studying for the job market that’s out there now? The city’s business community is growing fast – fast enough to make headlines – and is also home to a number of colleges and universities. Those two factors combined oughtContinue Reading

What iOS8 Means For Businesses

What iOS8 Means For Businesses

Apple will officially release iOS8 and OS X 10.10 this fall, but the world got a preview of what the newest operating systems will include at the Worldwide Developers Conference that took place in June. There are a host of new and impressive features that come with them, some of which Android users have enjoyedContinue Reading

Kids These Days: Which Social Media Apps Are On The Rise Among Young Users

Kids These Days: Which Social Media Apps Are On The Rise Among Young Users

Chances are good that by 2014 your business has embraced a social media presence of some kind. Names like Facebook, Twitter, and LinkedIn are well-known and well-used in the business world. But if you want to reach a younger demographic, it’s worth doing a little research into the other social media apps out there –Continue Reading

What is Bitcoin, and Why Should You Care?

What is Bitcoin, and Why Should You Care?

Not long ago Bitcoin was known as money for geeks, if it was thought of at all. But it’s quickly gaining notoriety and attention, and it may be worth paying attention to this new form of currency. Bitcoin was invented in 2009 by an unknown person with the alias Satoshi Nakamoto. Bitcoin’s inventor “buried” millionsContinue Reading

The Best Smartphone Apps for Business

The Best Smartphone Apps for Business

Mobile device use is on the rise, and in 2013 people conducted more business and commerce than ever before on their smartphones. Experts predict that in 2014 smartphones will help businesses go paperless, do more mobile marketing, and manage customer relationships. As smartphones play a bigger and bigger role in business, there are a growingContinue Reading

Google Plus Creating New Caller ID

Google Plus Creating New Caller ID

I just discovered that Google’s new Android phones will start using information from Google Plus to display caller ID information (including name and photo) when the incoming caller is using a phone number registered through a Google Plus account. That means that if you have a Google Plus account associated with your phone number, andContinue Reading

The State of Business VoIP

Just as personal smartphones have made huge advances since they first entered the market in the mid-2000′s, business phone systems have also seen a big shift in recent years. More and more businesses are choosing to put business Voice Over Internet Protocol (VoIP) systems in place. VoIP systems rely on a broadband Internet connection, andContinue Reading

What Does Google’s Hummingbird Mean For Business?

Google’s big news this Fall is that it has released a new search algorithm, Hummingbird. Hummingbird is Google’s largest search engine update since 2001, and the company says it’s designed to move faster and give more precise query results. Google has updated its algorithms before with Penguin and Panda, but Hummingbird is a complete overhaulContinue Reading

Going Paperless with Fujitsu ScanSnap IX500

Going Paperless with Fujitsu ScanSnap IX500

(Started July 25, 2013; Updated August 4, 2013) Being a small business owner as well as a connoisseur of efficiency producing technologies, I have always wanted to go paperless, but, in the past, two things prevented me from taking the leap: Too many frustrating experiences with scanners Too many experiences with digital files being savedContinue Reading

Small Business Strategy 101: Customer Retention

Small Business Strategy 101: Customer Retention

Why Keeping Customers is the Best Small Business Strategy and How To Do It Many small business owners believe the only way to measure success is by measuring profit. While turning a profit is of course a major driving force of every business strategy, there is another way to measure success: customer retention. Customer retentionContinue Reading